Barrière Group · Fouquet's

White Roc Hospitality represents Barrière Group and the Fouquet's brand for expansion across the United States and Latin America and the Caribbean. Founded in 1899, Barrière is one of Europe's most iconic luxury hospitality groups, operating hotels, casinos, and restaurants across France and beyond. Fouquet's, with its legendary flagship on the Champs-Élysées, represents the pinnacle of French luxury hospitality and has become one of the most sought after brand extensions in the global luxury hotel market. We work alongside Barrière's leadership to identify the right opportunities and the right partners for thoughtful, brand-appropriate expansion in new markets.

Dean Group · The Dean

White Roc Hospitality advises Dean Group on acquisition strategy and brand growth across the United States and Europe. Dean Groups, lead brand, The Dean, is a modern European lifestyle hotel brand founded in Dublin that has built a loyal and discerning following through design-led properties with a genuine sense of place and community. With a flagship property in Dublin and a pipeline of ambitious new openings including Dean Berlin, Munich, Miami, and Boston the brand represents one of the most exciting independent hotel growth stories today. We support the brand's expansion by identifying acquisition targets, evaluating management structures, and positioning the brand with the right owners and capital partners.

MIAHM · MIA Hospitality Management

White Roc Hospitality advises MIAHM on third party management platform development and growth strategy. MIAHM operates premium branded hotels across the US under Marriott, Hilton, Hyatt, and IHG flags. This relationship reflects White Roc's broader capability across the full spectrum of hospitality investment and operations, from independent luxury brands to institutional management platforms.

White Roc Hospitality works with a limited number of partners at any one time. This is intentional. Every relationship receives our full attention and commitment.